Branding ties to the big picture of how a business operates and its profitability, so I brought in Natasha Davis of Impact Branding to talk about “Linking Brand Strategy to Business Operations.”
A few highlights we talk about are:
How are strategic planning and branding are codependent on one another
5 simple principles to strategic planning
The difference between revenue and profit
The most effective approach for measuring daily operations and why it’s critical
The importance of your brand promise
You can learn more about Natasha Davis and her business at https://impactbrandingconsulting.org/ and https://www.linkedin.com/in/natashadavisvisionary/.
You can follow Impact Branding at https://www.facebook.com/impactbrandingconsulting/, https://www.instagram.com/impactbrandingconsulting/ and https://twitter.com/IMPCTBranding.
Learn tips from Natasha on YouTube https://www.youtube.com/channel/UCP4PZfF4Vn7QgSX6mQXUPhw.
This podcast is brought to you by Speerhead Solutions, a strategic branding business.
https://speerheadsolutions.com/
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