In this episode our topic is “Telling Your Brand Story with Video” and we’re talking with Duncan Littlefield of The Littlefield Company.
A few highlights we cover are:
- People aren’t connecting with the fake-it-till-you-make-it people and influencers anymore
- Video and telling stories help you earn trust – and allows you to ask (for the sale)
- The video that prompted Duncan to purchase a product on first viewing because of the story it told and how he connected to it: https://www.youtube.com/watch?v=G-VM6wUr16w
- You’re ready for video when you have a story and are excited to tell it
- Accessibility of video and the use of it as a connection point
- How being partners for life drives how Duncan hires staff and works with his clients
You can learn more about The Littlefield Company at https://thelittlefield.co/
You can follow The Littlefield Company on Instagram, Facebook and Vimeo:
https://www.instagram.com/thelittlefieldco/
https://www.facebook.com/
TheLittlefieldCo/https://vimeo.com/user84890147
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This podcast is brought to you by Speer Creative Edge, a strategic branding business.
https://speercreativeedge.com
